​Partnership Perspective: Powering the "Giving Heart" of Hampton Roads

When you combine the region’s largest 24-hour giving event with a bank founded on the principle of "serving others and enriching lives," you get more than just a
partnership—you get a community transformation.

In this Partnership Perspective, we celebrate TowneBank—this year’s Presenting Sponsor for Give Local 757. We highlight the common threads between the Peninsula Community Foundation and TowneBank, redefining what it means to invest in our neighbors through Hampton Roads’ Day of Giving.

​Give Local 757: The 24-Hour Wave of Good

Hosted by the Peninsula Community Foundation, Give Local 757 has become the single most comprehensive, signature  philanthropic initiative for our Hampton Roads region. Engaging nonprofits of all types and sizes, from Virginia Beach to New Kent, Give Local has raised over $14 million from more than 120,000 individual donations since its launch in 2014.

On Tuesday, May 5, 2026, the spirit of the 757 will shine again. For 24 hours, hundreds
of local nonprofits will unite on a single ​digital platform to elevate their presence and raise the unrestricted funds needed to keep their missions moving forward.

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​"We are so honored TowneBank said ‘Yes!’ to being our presenting sponsor. Their complete commitment to this community, the respect they garner across Hampton Roads, and their personal relationships mean Give Local has more potential than ever to do more good!"

“Since the launch of Give Local in 2014, our goal remains the same: to spark and grow local philanthropy. We are proud to be ‘Going to Towne!’ and partnering with TowneBank ​in their mission of serving others and enriching lives.”

​— Adelia Thompson, CEO of the Peninsula Community Foundation.
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​TowneBank: A Culture of Caring
A legacy of giving isn't just about a single day; it’s about a consistent commitment to the place you call home. TowneBank has long been a pillar of the Hampton Roads community, operating with a "culture of caring” that prioritizes social and economic growth. By supporting initiatives like Give Local 757, TowneBank acts as a catalyst, encouraging members and employees to participate in the "ripple effect" of kindness that defines our region.

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​“TowneBank is excited to partner with the Peninsula Community Foundation on Give
Local 757, an initiative that uplifts and shines a light on the organizations that
continually make a positive impact across our community,” said Brian Skinner, President
of TowneBank Virginia and Northeastern North Carolina. “By strengthening our local
nonprofits, we help build more vibrant communities across Hampton Roads.”

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“Going to Towne”
TowneBank’s partnership for Give Local 757 opens new doors. This year, the partnership moves beyond the digital space and into our neighborhoods with more energy than ever before! Through increased visibility at local offices and integrated marketing and communications, TowneBank is providing the platform and credibility needed to reach new donors. This collaboration strengthens:

• Visibility: Helping smaller nonprofits reach a massive new audience. 
• Possibility: Focusing on unrestricted funds so nonprofits can use the money where it is needed most.
• Connectivity: Linking "banking local" with "giving local" connecting the economic health of the 757 with its social well-being.

Join Us!
Whether you are a neighbor making your first gift or a business leader wanting
to inspire your team, there is a place for you in this partnership. Click here to learn
more!

Mark your calendars for May 5, 2026.
Together with TowneBank and the Peninsula Community Foundation, let’s make this the biggest giving day in Hampton Roads history.

Learn more about partnerships

Give Local 757